Bauzá & Associates Opens Orlando Office, Agency Returns to Where it Began in 2000

Full-Service Hispanic and Multicultural Marketing Agency Expands Amid Continued Growth of Hispanic Population in Central Florida and Demand for Culturally-Relevant Communication Services

ORLANDO, Florida (September 28, 2011) – Bauza & Associates, a full-service marketing communication agency specializing in transcending brands to Hispanic and multicultural audiences, today announced it has opened its newest office in Orlando, marking a significant expansion for the agency.

Bauza & Associates was started in Orlando by Hector Bauza, a former Orlando and Tampa Hispanic media executive, prior to moving western Massachusetts.  Bauza & Associates quickly grew into the premier Hispanic marketing agency in New England with offices in Hartford, Conn. and Boston.

The new Orlando office is located at 609 E. Pine Street and is currently working with Florida Dairy Farmers.

"It is great to be back in central Florida, and I am grateful for the open arms welcome we've received from the community," Bauza said.  "The Hispanic population here has experienced an unprecedented boom and it is our mission to help companies tap into that growth through culturally-relevant communication that goes beyond translations."

Central Florida has more than 700,000 Hispanics, according to the U.S. Census Bureau, with an estimated purchasing power of $15 billion.