Patricia Molina
Senior Account Executive
Patricia joins Bauzá & Associates from Puerto Rico as Senior Account Executive, bringing twelve years of experience in the advertising industry. She started as an intern at J Walter Thompson/MFPW as part of the account executive team in Summer of 1998. This leading agency gave her a start in her media career in fall of the same year. Climbing through all media department disciplines, Patricia found her calling. As a media buyer she worked in accounts like: Ford Motor Company/FDAA, Warner Lambert (Pfizer), Adams, Kraft, Plaza Las Americas (Shopping Center) and Charles Schwab among others. Media Planning came soon after. After 6 years in JWT she was hired by Arco Publicidad - one of the top 12 local agencies in Puerto Rico. Patricia build her supervising skills at this agency foreseeing all aspects of media in accounts like: Mitsubishi Dealers, Levitra, HF Mortgage and Schering Plough.
Before joining B&A, Patricia worked for 5 years as Associate Media Director in Sajo, Garcia & Alcazar one of the top 10 advertising agencies in Puerto Rico. Supervising accounts such as Medalla Light (local beer), Coca Cola, Garage Isla Verde (Mercedes Benz Official Dealer), Ashley Home Furniture Store, Kia & Hyundai and Scotiabank among others. She was part of the new business accounts such as PR Coffee Roasters (Yaucono). In 2007 SGA media department became part of Initiative, and Patricia was appointed Matrix Champion after complying training and usage of the maximizing proprietary tools.
Now coming full circle back to her beginnings as a Senior Account Executive, Patricia brings her media knowledge and her Latin roots from the island to Bauzá & Associates.
