Héctor Bauzá

Hector Bauzá is president and CEO of Bauzá & Associates Hispanic Marketing. A Hispanic marketing veteran with more than 25 years of experience, he brings the unique combination of working for and owning Hispanic marketing agencies, corporate as well as the Spanish-language media.

Hector has worked with national accounts such as Bacardi - Ron Castillo, Banana Boat, Playtex, Budweiser, Isuzu, Universal Studios and Disney Parks Florida, and Amigo Supermarkets (Second largest Supermarket chain in Puerto Rico).

From the time he was 24, when he opened his first Hispanic advertising agency, to his time at Saatchi and Saatchi Puerto Rico and as a general manager at radio stations in Orlando and Tampa and Univision affiliates in New England, Hector has been at the forefront of the Hispanic marketing industry.